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AMRB

www.amrb-mena.com
 
Gagan Bhalla
t :  +971 4 2215267
e :  gagan.bhalla@amrb.ae

"The Magic of Minds" - Driving our client's business growth by combining consumer understanding and brand knowledge with intuition and passion is AMRB's business philosophy.

Established in 1999, AMRB is an associate company of IMRB International and offers market research services across the Middle East and North Africa region. We provide research consultancy for both general and specialized needs.

AMRB is headquartered in Dubai, UAE from where we service Gulf markets, the Levant region (Lebanon, Jordan and Syria), Iran and Pakistan. We also have full service offices in Jeddah (for Saudi Arabia) and Cairo (for Egypt and North Africa).

AMRB has its own field offices in Saudi Arabia, Egypt and Iran and work with fieldwork partners in other markets. AMRB has worked on projects for both multinational and local clients in the following countries:
  • Bahrain
  • Egypt
  • Iran
  • Jordan
  • Kuwait
  • Lebanon
  • Morocco
  • Oman
  • Pakistan
  • Qatar
  • Saudi Arabia
  • Syria
  • Tunisia
  • UAE
With an established field network, knowledge of local culture, normative databases and an international toolkit of research methods, AMRB is uniquely positioned to provide innovative solutions to any marketing issue.

AMRB, in association with other KANTAR Group companies offer several proven methodologies in the Middle East and North Africa region:
  • In association with Millward Brown, AMRB offers Advanced Tracking Programs (ATPs™), Brand Dynamics™ and LINK™ copy testing.
  • In association with Research International, AMRB provides expertise in Simulated Test Marketing (Micro Test™), Shopper Research (CATMAN™) and Pricing Research (using specialised models).

AMRB is a member of the Walker Information Global network and offer programs to help in Managing Stakholder Relationships.

If you have a research project in the Middle East and North Africa region and would like some of the best research minds to work their magic on it, do contact us (see above for details).

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