Click on a company name or scroll down the page to see more details about its specialisation in this area:
| Specialists | |||
| Millward Brown |
| Millward Brown |
Millward Brown Optimor, the specialist brand and business valuation practice of Millward Brown, helps clients quantify the financial returns from brand ownership. This enables clients to identify how to grow their brand and business value.
Applications include:
- Brand assessment
- Brand strategy development
- M&A, licensing, co-branding
- Brand investment planning
- Benchmark and score card creation
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