Click on a company name or scroll down the page to see more details about its specialisation in this area:
| Specialists | Have Expertise | ||
|
Added Value Group Research International Henley Centre Headlight Vision |
Fusion 5 Mattson Jack Ziment Group |
| Added Value Group |
Innovate
Identify a compelling nexus of desired feelings and respond - before someone else does. That’s the way to create, develop or extend a brand. We work with client teams to focus on how an idea makes people feel. The result? Fewer, bigger, better ideas that really fly.
How we do it:
- Innovation Strategy
- Idea Generation
- Concept Development & Evaluation
| Research International |
Achieving genuine differentiation and maintaining competitive advantage is the fundamental challenge for any business today. Driving and delivering effective innovation is at the top of the agenda for virtually every company. And this becomes even more crucial when times are tough and growth is under threat.
Research International has been immersed in the issues surrounding innovation for over 30 years. It is the lifeblood of our company. Our innovation business combines a dynamic balance between creativity and discipline, and builds on our unrivalled knowledge of consumers and brands. Our approach to innovation is driven by consumers, involving them at every stage of the process.
We help with every part of the process from discovering the initial inspiration for an idea right through to tracking the success of a new product launch. With our early innovation bureau, Fifteen20sm, we are in a unique position to act as an innovation partner, providing the best in all aspects of innovation for a client and bringing additional value at every stage of a project.
| Henley Centre Headlight Vision |
Henley Centre Headlight Vision is best in class in working with clients to understand future trends and drivers, and helping you to explore the impact on your own organisations.
We do this in a number of ways:
1. Understanding drivers and trends
We use an assessment process that lets you build the bigger picture of the factors that are shaping and affecting the development of your organisation. This identifies the internal and external "drivers" of change and helps you assess those which will have a significant impact on your organisation.
Why you would want to do it
When companies look at their markets and their customers, they tend to look towards existing markets and existing customers. But markets can change quickly and unpredictably. The purpose of challenging your organisation by getting under the skin of drivers and trends is to make sure that you don't get caught out by the unexpected.
For a fuller explanation please go to "Challenging Your Organisation"
2. Scenarios and strategic futures
We use best-practice strategic futures techniques, including scenario development, to help you identify critical areas of future uncertainty, assess their strategic implications and test for risks and opportunities.
Why you would want to do it
Most organisations' planning processes work on the assumption that there is a single future. This means that when the unpredictable happens, people are often caught out. This process helps make your organisation more agile and better prepared for change.
For a fuller explanation please go to "Shaping Your Strategy"
3. Decision Modelling
Decision modelling informs and supports your decision-making processes in areas of uncertainty by helping you to quantify a business issue and the potential solutions.
Why you would want to do it
Modelling makes visible the assumptions that your planning numbers are based on, and then enables you to quantify them. This builds confidence in your strategy and provides a much more sophisticated basis for working out best-case and worst-case hypotheses. It makes the whole planning framework significantly more robust.
For a fuller explanation please go to "Modelling Your Options"
| Fusion 5 |
We are an inventive brand solutions company that specializes in transforming the relationship between consumers and brands to aggressively drive growth. We do this as a collaborative catalyst with your marketing community to create inventive brand solutions. We create BIG, RIGHT and BEST ideas that generate effective ways for brands to connect with consumers through forward-looking consumer insight and creative thinking. For further information about how we can help your company transform, see www.fusion5.com
| Mattson Jack (for healthcare and pharmaceuticals) |
MJG consultants are specialists in strategic planning, new product development and commercialization, market forecasting and modelling, and licensing opportunity evaluation in the healthcare and pharma sector. We challenge client company thinking with MJG's war gaming, risk assessment and management expertise, and provide insights built from years of experience as industry insiders with our commercial and scientific experience. Clients benefit from the best blend of scientific and commercial backgrounds in the industry for technical and scientific evaluation of therapeutic areas, pharmaceuticals, disease states, medical devices, and diagnostics.
| Ziment (healthcare & pharmaceuticals) |
Ziment has considerable experience in this area and the company's From Compound to Profit suite of approaches, IDEAZ and TRIALZ, provide further information on how we can help.
These companies also have relevant experience:
IMRB
Management Ventures (for retail)
Everystone (for financial services)
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